They really are.
The question: would it be so bad?
Let us review: Star Trek was originally set for summer of 2008. Late summer. Then Christmas of 2008. Then finally May 2009.
And what a May 2009.
It kept us talking. And now we're talking again. What other news would there be of the movie now?
Its in pre prduction. This is publicity. And its working. Which is good.